We believe that being customer-led is the foundation of sustained success

Being customer-led is easy to say but hard to do for two reasons:

  • People naturally see the world from the inside-out, closer to colleagues and their industry than they are to customers

  • Most organisations have plenty of outside-in information but lack the impact to persuade leaders to make inconvenient decisions

So we deliver outside-in perspectives

with impact

 

We help our clients see the world from the outside-in,  reconnecting with what customers really value and finding new and better ways to create that value

 

We give these perspectives impact,  immersing people in an outside-in view, building belief that being customer-led really will lead to commercial success

Customer Experience Management

Delivering a systematic approach that grows value for customers and the business

Proposition Development

Creating breakthrough propositions around inconvenient truths

Growth Strategy

Building your future plans around what really matters to your customers 

Customer Decision Mapping

Understanding how to earn more customer decisions in your favour

© The Foundation Growth Consulting LLP t/a the Foundation, registered in England number OC328203